Copywriting is probably one of the most overlooked web and print services.
Most people can read, write and type.
However, you’ll be surprised at how difficult it is to write your content so that machines and people can understand what you mean.
What do we mean?
Think about it; this is averagely what a person see’s when a webpage loads:
Colour – your corporate recognition
Videos - In this example they are cooking food for customers and here you say that you specialise in Indo-Chinese
Your text is outlining your menu
For the machines
It’s pretty evident to a human that you are a restaurant. All well and good, but machines like google, yahoo, directories and other search engine websites do not understand, colour, images, videos and animated flash and it can affect your Search Engine Ranking. They can’t see; all they can do is read. For more on Search Engine Optimistion services for Leicester and East Midlands based companies, please click here.
For me and you
The web is a different medium from print as it's harder to read a computer screen and people do not read on the internet with the same leisure as they might with a magazine or newspaper, and screen space for your message is at a premium. Visitors to your site don't simply turn a page - they have to decide where to click next. And you have to direct them.
So not only can we provide web-based copywriting for clients in Leicester and the East Midlands, we can also provide expert copywriting for print publications and application forms.